I design consumer and B2B products, play sports, and just moved to Melbourne.
I design consumer and B2B products, play sports, and just moved to Melbourne.
I design consumer and B2B products, play sports, and just moved to Melbourne.
I’ve been doing this for a while now, and lately I’ve been leaning a lot into AI as a thinking partner. It helps me move faster, explore better ideas, and raise the bar on what good design can look like.
I’ve been doing this for a while now, and lately I’ve been leaning a lot into AI as a thinking partner. It helps me move faster, explore better ideas, and raise the bar on what good design can look like.
Experience
March 2020 – June 2026
Redesigned the slot booking experience through human centred research and usability testing, lifting charged bookings by 28.7% through a reimagined slot booking experience.
Redesigned the slot booking experience through funnel analysis, contextual research, and journey mapping — lifting charged conversion by 28.7% and growing online GTV from ₹42L to ₹50L/month in 2 months.
Boosted user engagement by 2.4x by designing a data driven, personalised booking experience that increased retention and booking frequency.
Reframed Playo's Groups into Squads through behavioural research and information architecture redesign — driving a 15× lift in squad activity and a 98% increase in weekly joinees in 8 weeks.
Led the complete redesign of the Playo app from v1 to v2, rethinking the core user experience across discovery, booking, and community features.
Redesigned the slot booking experience through funnel analysis, contextual research, and journey mapping — lifting charged conversion by 28.7% and growing online GTV from ₹42L to ₹50L/month in 2 months.
Architected a comprehensive design system (Bibs 2.0), reducing developer handoff time by 40% and accelerating agile delivery across cross functional teams.
Architected a comprehensive design system — standardising components, tokens, and documentation — reducing developer handoff time by 40%.
Designed a scalable Game Format system to organise 6,000+ games, improving content discoverability and navigation.
Architected a comprehensive design system — standardising components, tokens, and documentation — reducing developer handoff time by 40%.
Redesigned the B2B venue portal to improve venue manager engagement, introducing SMS based payment collection that drove approximately 20% increase in venue adoption.
Architected a comprehensive design system — standardising components, tokens, and documentation — reducing developer handoff time by 40%.
Led motion design and micro interaction strategy across the mobile app.
Architected a comprehensive design system — standardising components, tokens, and documentation — reducing developer handoff time by 40%.
User Experience Designer
User Experience Designer
Recrosoft Technologies · B2B · Bengaluru · https://www.recro.io/
Jan 2019 – Mar 2020
December 2018 – March 2020
Designed end-to-end UX/UI for B2B enterprise products, translating complex stakeholder requirements into intuitive, accessible interfaces through structured agile delivery.
Designed end-to-end UX/UI for B2B enterprise products, translating complex stakeholder requirements into intuitive, accessible interfaces through structured agile delivery.
Built a scalable design system that reduced design-to-development handoff time by approximately 20%, improving consistency and delivery speed across cross-functional teams.
Built a scalable design system that reduced design-to-development handoff time by approximately 20%, improving consistency and delivery speed across cross-functional teams.
Internship + User Experience Designer
Internship + User Experience Designer
Technorishi Consulting Pvt. Ltd. · B2B · Bengaluru · https://www.recro.io/
Jan 2019 – Mar 2020
December 2016 – March 2018
Designed end-to-end UX/UI for B2B enterprise products, translating complex stakeholder requirements into intuitive, accessible interfaces through structured agile delivery.
Designed end-to-end UX/UI for B2B enterprise products, translating complex stakeholder requirements into intuitive, accessible interfaces through structured agile delivery.
Built a scalable design system that reduced design-to-development handoff time by approximately 20%, improving consistency and delivery speed across cross-functional teams.
Built a scalable design system that reduced design-to-development handoff time by approximately 20%, improving consistency and delivery speed across cross-functional teams.
Product Designer (Contract)
Product Designer (Contract)
JoVE · B2B · Remote · https://www.jove.com/quiz
Feb 2024
Feb 2024 - June 2024
Designed a user friendly quiz builder supporting diverse question formats and an intuitive professor dashboard.
Applied human-centred design principles throughout — the project was recognised as the Best Project of 2024, reflecting the impact of UX decisions on educational outcomes.
Applied human-centred design principles throughout — the project was recognised as the Best Project of 2024, reflecting the impact of UX decisions on educational outcomes.
UX Mentor
UX Mentor
Designerrs · UI UX Academy
Mentorship
Mentorship
Provided design leadership and mentored aspiring UX designers in human-centred design thinking, portfolio development, and real-world project challenges — with 10+ students placed within 2 weeks.
Provided design leadership and mentored aspiring UX designers in human-centred design thinking, portfolio development, and real-world project challenges — with 10+ students placed within 2 weeks.
Design Toolkit
Design Toolkit
Achievements & Certifications
Achievements & Certifications
Feature on Wall of Portfolios
Feature on Wall of Portfolios
Most Loved Animator on Lottiefiles
Most Loved Animator on Lottiefiles
Mobile User Experience Certificate from IDF
Mobile User Experience Certificate from IDF
Education
Master of Computer Applications (MCA)
Master of Computer Applications (MCA)
Kristu Jayanti College, Bengaluru · Equivalent to AQF Level 9
2017
2017
Bachelor of Computer Applications (BCA)
Bachelor of Computer Applications (BCA)
Kristu Jayanti College, Bengaluru
2014
2014
Beyond the Screen
When I'm not designing or coding, you'll find me exploring the intersection of art and technology, capturing moments through a lens, or finding inspiration in the quiet details of everyday life. I believe that the best creative work comes from a life well-lived outside the digital realm.
When I'm not designing or coding, you'll find me exploring the intersection of art and technology, capturing moments through a lens, or finding inspiration in the quiet details of everyday life. I believe that the best creative work comes from a life well-lived outside the digital realm.
Achievements & Certifications
Feature on Wall of Portfolios
Feature on Wall of Portfolios
Most Loved Animator on Lottiefiles
Most Loved Animator on Lottiefiles
Mobile User Experience Certificate From IDF
Mobile User Experience Certificate From IDF
Want to get in touch? I'd love to connect with you!
Want to get in touch? I'd love to connect with you!
Always up for collaborations, conversations, or maybe even a game
Always up for collaborations, conversations, or maybe even a game
jithinpankaj@gmail.com
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jithinpankaj@gmail.com
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